When we think about fashion evolution over the decades, we tend to think mostly about clothing, and perhaps shoes too. However, jewelry has always been, and remains, playing a crucial role in fashion. After all, the jewels you wear can absolutely transform your look. Wearing the same clothing and varying your jewelry pieces, you can achieve a total transformation.
That being said, jewelry trends have changed a lot over the past decades, accompanying and complementing clothing evolution too. Now, let´s take a brief trip to the past and find out what was considered trendy or fashion regarding jewelry.
The era of Art Nouveau with asymmetrical designs inspired by nature. It was quite common to find jewelry pieces representing leaves or animals. Flora and fauna where the main “motifs.”Moreover, it was frequent to see natural peacock feathers or lotus blossoms adding a touch to the overall jewelry set ladies used to wear.
Now about stones, the 1910s were the era of diamonds. If you were a fashion follower, you would have had a diamond or many of them in your jewelry box. Slowly, enamel and glass made their appearance in the world of jewelry.
The style of the 1910s was a reflection of the industrial boom taking place by then, so jewelry designers looked for a more naturalistic approach to fight back the “manufactured style” trends that appeared. As such, natural materials were used in jewelry and accessories. As for innovations in the jewelry production, platinum started to be used. Due to wartime scarcity, it was very expensive, so it was only for the privileged ones.
Pearls and diamonds were the top chosen for jewelry, with sapphires, rubies, emeralds and black onyx adding a touch of color here and there.
The designs were basically geometric, as you could see in pendants. That was also reflected in the linear style of gemstones, and in the use of the caliber cut, that consisted of stones sitting flush next to the following.
Pearl strands were highly popular as well as jeweled headwear begin to step hard on fashion jewelry.
During the 1920s, white gold appeared to substitute platinum.
The post World War I era was characterized for a sudden economic boom that was reflected in luxury jewelry. It was then when jewelry designers such as Cartier, Tiffany and Co., and Harry Winston start to make an impact on jewelry trends.
The 30s were the years of Hollywood glamor and retro style.
Amethyst, aquamarine, and citrine were the preferred gems, while emerald rectangular stones with cropped corners were the choice for dramatic centerpieces. One such ring or pendant would be more than enough to show the glamor of the user. Also, large stones used to come complemented small caliber cut rubies, sapphires, and diamonds. Furthermore, as the concept was to glow and don´t go inadvertent, marcasites or rhinestones were also used to add color and brightness when diamonds or other precious stones were not an option for their cost.
It is clear that brightness and vibrant colors were sought. Moreover, plastics such as plexiglass and lucite were used for costume jewelry.
As for the design, bold three-dimensional styles were preferred, and filigree patterns were commonly present in jewelry designs.
Regarding the use of metal, yellow and rose gold occupied the first places in people´s choices.
Certainly, this era was inspired on the glamor of Hollywood!!!
Nowadays, there´s jewelry for all regardless of their preferences and style. You can wear retro inspired jewelry, intricate designs as well as opt for minimalist designs. We are in an era where if you choose the right pieces and combine them with your outfit correctly; you can look fashionable in a myriad of different looks. Ultra-modern? Gothic? Romantic? Audacious? Exaggerated? Ethnic inspired jewelry? Delicate classical pieces?
Everything is valid when it comes to expressing yourself and elegantly showing your style and personality!